Hans Klaver new partner Obsession

Becoming a partner was a very natural process. Hans had already been partly responsible for daily operations for several years and played a strategic role in establishing the Partners for Live promise.
“It’s something I deeply believe in,” Hans explains. “Growing together. Creating meaning. And making conscious choices. These are the key ingredients for fruitful relationships and sustainable impact. That’s not only what Obsession stands for as an event agency, but also what I stand for as a person. From the moment I signed, I’ve felt that responsibility even more. I’m now more mindful than ever of the impact my decisions have on the agency’s direction.” Gerben adds, “I’m incredibly proud that we’ve reached this milestone. The fact that we’ve been able to turn an intern into a full-fledged partner demonstrates the opportunities available to talented individuals with good ideas and determination.”

Hans’ career began about 13 years ago after graduating from the Hotel School, starting on top of a Swiss mountain where he worked in a five-star hotel. He then studied Communication and landed his graduation internship at none other than Obsession. The connection with Gerben was immediate.

“I felt fire, vision, and a drive to create something extraordinary. That, combined with a hands-on mentality and the goal of making a difference in the corporate event industry, resonated with me deeply. Everyone who works with or for us is drawn to that deeper purpose. As Partners for Live, we make a difference through meaningful content—for the companies and organisations we serve, the people behind them, and society as a whole.”